We are in our 10th year of Atlantic Pacific, and we are looking for more people who want to do something meaningful.

No More Spectators is our 2025 campaign challenging you to stop watching and take action…

You can Train, Volunteer or Donate as a start…

NO MORE SPECTATORS

NO MORE SPECTATORS

About Atlantic Pacific

Atlantic Pacific’s mission is to combat global drowning through search & rescue, education and training, community outreach, and by designing sea safety solutions. Innovation and a universal respect for human life are at the core of everything we do.

By providing lifeboats, crew, and unique training programs, we work with communities without water rescue services, as well as in major drowning crises worldwide. With training designed for humanitarians that is accessible to everyone, Atlantic Pacific hopes to empower anyone to save lives from drowning.

Unlike many public health crises, drowning is completely preventable with the right information and skills.

We offer educational programming to young people on topics of sea safety and the ocean environment as well as specialised training for people who work in humanitarian search and rescue (SAR) fields, or anyone interested in doing this much-needed work.

Search & Rescue

Education & Training

Community Outreach

Designing Sea Safety Solutions

The History of Atlantic Pacific

Our story is an unlikely tapestry, forever entwined with the devastating 2011 Tōhoku Earthquake and Tsunami in Japan in which 15,000 lives were lost. It ultimately weaves together a heritage of boat building on the Welsh coast, the resilience of tsunami survivors in Kamaishi, an ethos of SAR volunteering, solutions-oriented design, and an impetus to mitigate loss of life from drowning.

Atlantic Pacific founder, Robin Jenkins, visited Kamaishi, Japan in 2014. The area was severely damaged by the tsunami and memories of the disaster were painfully fresh.

He listened to many devastating stories from survivors and was shocked to realise that the coastal community did not have a lifeboat service. Institutions like the Royal National Lifeboat Institute (RNLI) in the UK, with whom Jenkins was a long time volunteer, simply aren’t a part of Japanese life.

Hearing the harrowing accounts he wondered how many lives could have been saved if the community had a service such as the RNLI.

During this stay I heard a story that left a lasting impression. On the evening after the tsunami, the survivors went to look for others. What they witnessed is beyond most people’s comprehension. During the search, they could hear the crying of those who had been washed out to sea. Knowing there was nothing they could do, the rescuers remained on the beach listening to the cries fade. I asked them where their lifeboat was only to discover that there is no lifeboat service in Japan.
This story unsettled me so much that I began to wonder how to stop it from happening again. Unfortunately there is no magic solution. However, taking my design knowledge, experience as an RNLI lifeboat volunteer and my time at the United World College of the Atlantic, I could imagine one way of helping.

Inspired by the resilience of the Kamaishi community and propelled by hopes of mitigating future vulnerability to disasters, the first Lifeboat in a Box was designed in the UK and delivered to Japan in 2016. It remains operational to this day, and it is from this initiative that Atlantic Pacific was established.

Atlantic Pacific locations

We have bases in three locations, but our impact stretches further. Our team is spread over several different countries, and our course participants come from all over the world — taking their learned skills home and wherever they are needed.

Royal Docks, London

Kamaishi, Japan

UWC Atlantic, Wales